Generative AI (GenAI) catapulted from a curiosity to a central force in enterprise technology almost overnight. Its ability to generate text, code, images, and insights on demand has made it indispensable for employees eager to cut through complexity and boost productivity. But with this innovation and efficiency comes massive exposure to risk.  

In conversations with executives and AI governance leaders across industries, one theme surfaces again and again: data security has moved from a key concern to the focal point of their strategy, and it is the defining challenge of enterprise AI adoption. Unlike traditional software or even past waves of machine learning, GenAI changes the fundamental process for securing data within an organization.  

Join this session to learn: 

• What makes GenAI so different and why it’s a big deal 
• The impact of GenAI on businesses 
• Potential collateral repercussions of GenAI 
• The path forward and how to adopt GenAI responsibly 
• Every innovation presents a potential vulnerability, and every vulnerability a potential headline. Enterprises that quickly learn this lesson will be the ones still leading when the hype cycle passes. GenAI dissolves the boundaries of security. The leaders who recognize this will shape the future of secure innovation.  
The problem is that traditional data security controls were never built for this. In fact, many organizations were already struggling to operationalize data security before AI accelerated the challenge. The good news? AI isn’t just creating the problem — it’s also enabling a smarter, more effective way to solve it. 
In this session, attendees will learn: 
• Why AI has become one of the fastest-growing and least visible sources of enterprise risk 
• How GenAI is creating new exposure points for sensitive data 
• Why legacy data security tools have failed to keep up — and why AI is making those gaps harder to ignore 
• How context-aware, AI-driven data security can deliver more accurate visibility, stronger controls, and real-time enforcement 
• What organizations can do to enable AI innovation without expanding their risk surface 
Attendees will leave with a clearer understanding of how AI is reshaping data security — and how they can use that same technology to gain control, minimize exposure, and support safer AI adoption across the business.